No. AI enhances sales performance by assisting reps with configuration guidance, pricing insights, and upsell opportunities. Your sales reps can then focus on greater customer relationship building and more meaningful conversations about value. AI acts as a smart assistant, not a replacement.
Manufacturers are accelerating digital transformation, but for IT and transformation leaders, securing executive buy-in for new technology remains a challenge amid competing priorities and tight budgets.
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With the 2010s in the rearview mirror, one thing many companies have learned is how to make data-driven decisions. These data-driven choices can be anything from why sales closes deals to how to deal with new customer demands.
Artificial intelligence (AI) has been a major pillar in the rise of smart manufacturing or Industry 4.0, including its use in digital twins and intelligent robotics on the production floor.
Conf Industries, an Italian manufacturer of customizable hospital logistics equipment, saw a clear opportunity. Sales were strong, and demand for customized products was growing, but quoting was hindering speed-to-market. Each custom request triggered engineering reviews, manual BOM creation, and back-and-forth with sales. A simple caster swap could delay an order by days.
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